Like all business operations, the COVID-19 pandemic is changing how not-for-profit organizations execute their fundraising activities. No one knows how long the crisis will last, and not-for-profits can’t afford to take a break from fundraising. Staying connected to donors is critical to not-for-profits and their ability to achieve their mission.The need for social distancing has curtailed normal in-person fundraising events such as fun runs, walks, bike rides, dinners, and galas. Many not-for-profits have switched to virtual activities to keep donors engaged and to encourage giving.
Virtual Fundraising Events
Some of the ways not-for-profits are adapting include:
Many not-for-profits have switched to virtual activities to keep donors engaged and to encourage giving.
Best Practices for Virtual Events
When deciding to undertake a virtual fundraising event, consider the following:
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